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207 The Digital Practice: Aesthetic Marketing Re-Imagined
4:30PM – 6:30PM EST
- CME:
- Yes (2.00 Credits)
- AlliedPro:
- Yes
- Availability:
- Canceled
- Level:
- Advanced
- Program:
- Teaching Course
Workshop
Desired Outcomes
- Develop a marketing strategy unique to you
- Expand your social media reach (reels, audio, boosts)
- Evaluate all your marketing deliverables (website, PPC, SEO, Eblasts, events)
- Discuss how to incorporate AI into your long-term strategy
Description
Integrate. Innovate. Influence. Social media, SEO, websites, reviews — they all matter, but the real magic happens when they work together. The Digital Practice gives surgeons the tools to turn fragmented efforts into a powerful, integrated marketing engine. This is a workshop for doers — interactive, practical, and built to help you create a digital strategy that actually converts.

Nikki Walters
Faculty
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Joseph A. Russo, MD
Moderator

Kayla Matteo, DNP
Panelist

Zachary Jacobs
Panelist

Erica Crawford
Panelist

Sara Cole, MSN
Panelist

Gerald O’Daniel, MD
Co-Chair

Ozan Sozer, MD
Co-Chair



