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210 Relationship Marketing: What It Means and How to Put It in Action
4:30PM – 6:30PM EST
- CME:
- Yes (2.00 Credits)
- AlliedPro:
- Yes
- Availability:
- Available
- Level:
- Comprehensive
- Program:
- Teaching Course
Workshop
Desired Outcomes
- Discuss your Net Promoter Score
- Avoid commoditization and competing on price alone
- Understand how great service supports your fees
- Discuss how to boost your word-of-mouth promotion and how to avoid negative words of mouth
- Assess how to create a more memorable consultation experience that differentiates you from everybody else
- Improve your ability to turn practice features into patient-valued benefits
Description
Attend this session and see how you can compete by offering fantastic service and a differentiated, all important, patient experience. Great marketing requires a lot more than SEO – see how you can improve your practice first impressions on the phone, via email and in person.

Karen Zupko
Faculty
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Standout Strategy: Growing Your Voice and Volume Inside a Practice
4:30PM – 5:30PM EST
Practice Management
Available
AlliedPro

Carey Campbell, MD
Moderator

Sarah Viebrock, RN
Panelist

Rolando Morales, MD
Panelist

Shawna Kleban, MD
Panelist

Andrew Wolfe, MD
Panelist

Brad Calobrace, MD
Faculty

R. Brannon Claytor, MD
Moderator

Sara Cole, MSN
Panelist

Kimmi Ragone, RN
Panelist

Dominik Duscher, MD, PhD
Panelist

Steve Cohen, MD
Panelist